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GoGreen in Moscow for Fashion Week

While many Russian designers went with dark and moody showpieces at Mercedes-Benz Fashion Week Russia last week, DHL Design Competition Winner Elena Trotsko brought color into her collection, inspired by DHL's sustainability initiative, GoGreen.

Trotsko, whose win at the Spring/Summer 2012 runway events awarded her with a DHL-sponsored showing this season, designed several DHL-inspired haute couture pieces that displayed her talent for elegant evening wear.

Taking a cue from DHL's GoGreen initiative to make fashion more sustainable through cleaner logistics, Trotsko created a seafoam green bouffant ball gown replete with handmade butterfly. The Cinderella look drew lots of attention around the tent, including a brief visit by local celebrity singer, Victoria Daineko.

The sunny dress stood in stark contrast to the looks paraded on the runway by a number of top Russian designers. Paring back on accessories and adorned in pale make-up, the models presented a subdued collection, with blacks and grays the colors of the day.

Keeping with the theme of a winter of discontent, designer Julia Nikolayeva even scattered artificial snow around the runway and dressed her models in a line meant to withstand the elements in style. While the trend for Autumn/Winter 2012 looks to be more functional and conservative in Russia, that doesn't mean there wasn't a lot of high style on tap, as these designs below show.

For more on DHL's GoGreen services for the fashion industry, have a look at our GoGreen website.