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DHL and Reds unite for charity

Manchester United legends, Andy Cole and Denis Irwin, join DHL UK to help raise money for the BBC Children in Need Appeal Night.

On Friday November 16 the UK took to fundraising up and down the country in aid of the BBC's Children In Need appeal. DHL heeded the call – literally – giving its main call center at East Midlands Airport over to this great cause. Over 200 employees across the business volunteered to man the telephones and take donations from people around the country. United legends Andy Cole and Denis Irwin joined the event along with club mascot Fred The Red.

All told the call center took in donations of over £120,000 from around the country for Children in Need. That tops last year’s striking success, which saw the center collect an impressive £116,000 in donations.

This year Andy Cole was joined by former treble winning team mate Denis Irwin who commented: “This was my first Children in Need with DHL and it was a lot of fun. Andy had told me about last year’s event and I was very impressed with the efforts of the DHL employees, giving up a Friday night to help raise so much money for a worthy cause. It was great to be a part of.”

This year Andy and Denis made sure fun was had by all, signing autographs, showing off some fancy footwork and surprising donors on the phone. They also found time to tweet answers to questions sent in by Twitter fans via @DHL_ManUtd. Check out #AskAndy or #AskDenis to read what they had to say.

The BBC’s Children in Need charity selected DHL’s Customer Services call center for its high service standards and extensive experience. The center manages over 3 million calls a year, making it well equipped to man the phone lines from 7:00 pm to 12:30 am on Friday night.

The BBC Children in Need Appeal Night is a nationwide event that takes place every year in November. The BBC broadcasts an entire evening of entertainment that features celebrities singing, dancing, and doing all sorts of crazy things to help raise money.