When the teams got ready to scrum in September 2011, the Rugby World Cup was set to enthrall hundreds of millions of people in stadiums around New Zealand and on screens around the world. DHL teamed up with this globally, highly appealing sport as Official Logistics Partner, which meant some 170 movements and nearly 30,000 kilometers covered during the seven-week tournament.
DHL matched the courage on the pitch with a behind-the-scenes determination that helped deliver this highly successful event to the world.