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| Brussels |
12.October 2007 |
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| DHL extends leading European coverage of morning deliveries Simplified Express product portfolio in Europe starting in October |
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DHL Express, the leader in the European parcel express market, is responding to the increasing demand for morning deliveries and has expanded its European coverage. Setting a new benchmark, DHL Express now reaches 80 percent of business addresses in Europe before 12:00, up by 6 percentage points compared to the end of 2006. This development further strengthens the company's leading geographic footprint. DHL Express offers unparalleled coverage in Europe, serving major cities as well as smaller and mid-sized towns. All of Germany and more than 90 percent of the businesses in the UK, Belgium and Netherlands are now covered before noon. In addition, significant improvements were made in 2007 in the Nordic countries and in Eastern Europe.
Along with the expanded service, DHL Express Europe is introducing a simplified product portfolio. It comprises the services DHL EXPRESS 9:00 and DHL EXPRESS 12:00 in addition to the close-of-business service DHL EXPRESS WORLDWIDE. The new portfolio is designed to make DHL Express services easier to use for customers. With the same late collection times as before, customers can select three time-defined services based on their shipping needs - with a money-back guarantee for delivery times in Europe.
DHL EXPRESS 9:00, DHL EXPRESS 12:00 and DHL EXPRESS WORLDWIDE are offered in 40 European countries and territories.* Moreover, DHL EXPRESS 12:00 service is available to 26 overseas destinations from Europe as well. "This is another milestone of DHL's continuous investment in its network capabilities in order to secure market-leading services. Earlier this year we invested in service upgrades for deliveries to the United States. Now we are pushing our capabilities for morning deliveries in Europe to set a new benchmark," says Thomas George, Managing Director, Marketing & Sales DHL Express Europe.
DHL is launching an integrated pan-European campaign in October that will highlight the leading coverage of DHL EXPRESS 12:00 in Europe and that will demonstrate how its noon-time delivery service can help customers save time and beat deadlines. Building on the theme "Because Time Matters," the campaign features TV, outdoor, print, radio and online advertising and a  www.dhltime.com Web site offering in-depth information on the new service portfolio and the expanded capabilities.
*Andorra, Austria, Belgium, Bulgaria, Switzerland, Cyprus, Czech Republic, Germany, Denmark, Estonia, Spain, Finland, Falkland Islands, Faroe Islands, France, United Kingdom, Guernsey, Gibraltar, Greenland, Greece, Hungary, Canary Islands, Ireland, Iceland, Italy, Jersey, Liechtenstein, Lithuania, Luxembourg, Latvia, Monaco, Malta, Netherlands, Norway, Poland, Portugal, Romania, Sweden, Slovenia, Slovakia
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