#eCommerceAdvice

How to avoid the dreaded cart abandonment

Anna Thompson
Anna Thompson
Discover the content team
4 min read
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Did you know that the averageĀ cart abandonment rateĀ for e-commerce is a whopping 69.8%?1

As an online seller, there’s undoubtedly nothing more frustrating than seeing a customer abandon their shopping cart suddenly – especially if it was filled with a decent number of products. The good news is that many of the frictions which cause customers to discontinue their shopping journeys are fixable – you just need to know exactly what they are.

We’ve done the research to find theĀ 8 most common reasons for onlineĀ cart abandonment – from unexpected shipping charges to slow delivery options. Even better, we’ve collated some simple, effective steps you can take to fix them. Ā 

Download our FREEĀ cart abandonmentĀ guide now to ensure your customers – and their baskets – make it to your checkout and complete the sale.Ā  Ā 

REFERENCES

1 -Ā Baymard Institute, November 2021

HOW TO AVOID THE DREADED CART ABANDONMENT

A FREE guide to making your e-commerce basket more efficient and profitable.

HOW TO AVOID THE DREADED CART ABANDONMENT
HOW TO AVOID THE DREADED CART ABANDONMENT