The trend of Quick Commerce, sometimes referred to as on-demand delivery, is the next generation of e-commerce, involving convenient online ordering, accurate order fulfillment, and speedy delivery within an hour of order placement.
The market for Quick Commerce solutions saw very strong growth particularly in urban areas during the COVID-19 pandemic, and this trend is likely to continue in the post-pandemic era. To illustrate, by 2025, the quick commerce market is expected to almost triple to 72 billion USD. It is not just grocery deliveries that benefit from the Quick Commerce trend; more and more industries, from pharmaceuticals to fashion, are analyzing how it can help meet increasing customer demands and expectations for faster, more accurate delivery. In Western Europe alone, for instance, 30 new quick commerce companies emerged within just 10 months in 2021.
Quick commerce solutions for food and grocery delivery are already prevalent in most urban areas around the globe. As more customers expect similar services in other consumer segments, these solutions are capable of quickly expanding to other product categories without requiring substantial adaption. Overall impact on the logistics industry, however, will be mild, as the trend of Quick Commerce is applied primarily in B2C fulfillment and last-mile segments of the entire supply chain.