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How to create a comprehensive delivery & shipping information page on your website

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Setting up a comprehensive delivery page on your e-commerce website is more than just a formality. It's an opportunity to connect with your customers, set clear expectations, and showcase your brand's commitment to seamless service. This aspect of your website is where clarity meets convenience, helping Sri Lankan and global customers understand exactly what to expect when they make a purchase. 

Let's explore how to craft a shipping information page that not only informs but also enhances your customer's experience. 

What do you write on an e-commerce shipping policy or shipping information page?

While there is no one-size-fits-all template or example, there is key shipping policy information to always have published on your online store, whether you’re a small e-commerce business or an enterprise.

1. Define your expected delivery times

Transparency is key when it comes to delivery times. Clarify how long the fulfilment process takes before dispatch, and detail the expected delivery times, both domestically and internationally. For example, while local orders might reach your customer's doorstep in a few days, overseas orders could take up to two weeks, unless you’ve engaged an international express shipping provider that offers priority deliveries. 

Differentiating these timelines by region in detail also sets realistic expectations, builds trust and promotes customer satisfaction. 

2. State your delivery fees

Navigating delivery fees can be tricky, but clarity here can turn website browsers into buyers. If you can't offer flat rates, provide estimates based on weight or destination. If you offer free shipping, make sure customers know how much they need to spend to qualify. This transparency on your delivery information page eliminates surprises at checkout and helps build a loyal customer base.

3. Cover possible delivery challenges and solutions

In the dynamic world of shipping, delays happen. The key is how you handle them. Let your customers know that you're prepared. For instance, partnering with DHL Express means they get real-time updates and swift resolutions to any shipping hiccups. This level of proactive communication on such delivery information can turn a potentially negative experience into a positive one.

4. Be transparent about your shipping partner(s)

On the note of partnership, showcasing your engagement with renowned shipping companies like DHL Express can elevate your brand's credibility. Explain the perks: customers can track their orders, update shipping details on the go, and enjoy a hassle-free delivery experience. This transparency not only builds trust but also gives your customers a sense of control and security.

5. Explain what customers can do after receiving their items

Your relationship with the customer doesn't end at delivery. Guide them through what comes next – be it leaving feedback about the shipping experience or understanding how to use the product. Most importantly, provide information on navigating returns. A clear, concise returns policy is essential here; it reassures customers that support continues even after the sale is complete.

Ensure a seamless last-mile experience

The final leg of the delivery journey, the last mile, can be the most impactful. It's where your promises on the delivery page become reality. By providing detailed and accurate shipping information and teaming up with a logistics leader like DHL Express, you're not just sending a package; you're delivering satisfaction. 

With DHL's cutting-edge tracking and flexible e-commerce shipping solutions ensuring safe and efficient deliveries, you're offering peace of mind and convenience, making each delivery an affirmation of your brand's commitment to excellence. Remember, a well-informed customer is a happy customer, and a happy customer is the best business strategy of all.