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In today’s digital era, having an online presence is no longer a luxury but a necessity. Whether you're operating in Colombo or a remote region of Sri Lanka, an e-commerce website gives your business the global reach it needs. A website enhances credibility, expands market opportunities, and boosts profitability. Why your business needs a website is simple: it enables you to reach potential customers beyond local boundaries, builds customer trust, and opens new revenue streams. In fact, the benefits of a website for business are undeniable.
A well-designed website can break the limits of the local market and connect you with international customers. The potential for e-commerce in Sri Lanka is immense, with growing demand for unique Sri Lankan products across the globe. By creating a sophisticated e-commerce website, you can tap into emerging export opportunities, boosting your revenue streams.
For example, Kapruka, Sri Lanka’s leading e-commerce website for gifts, has successfully extended its online shipping from Sri Lanka to over 150 countries, offering personalized cakes, flowers, and more. Kapruka Holdings PLC reported a revenue of LKR 427.54 million for the quarter ending 31 December 2024¹.
Your e-commerce website is often the first point of contact between your business and potential customers. Why a website is important for a business comes down to building trust and credibility. A well-designed, informative, and secure website helps establish professionalism and confidence in your brand. Conversely, a poorly designed or outdated website may drive potential customers away.
Providing detailed product descriptions, high-quality images, and videos will help customers make informed purchasing decisions. Transparency in business policies, shipping, and returns will also increase trust. Positive customer reviews and testimonials serve as social proof that your products or services are high-quality and reliable. By consistently offering valuable content and insights related to your products or services, you can position your business as a trusted authority in your industry.
Embarking on the journey of starting a website to sell products may seem complex, but with a structured approach, it becomes manageable and rewarding.
The platform you choose will impact everything from your store’s design and functionality to how efficiently you manage online orders and shipping in Sri Lanka. Here's a quick overview of what to consider:
Once your website is live, effective logistics are essential for ensuring smooth order fulfillment. With DHL Express, you can leverage comprehensive DHL Express e-commerce solutions that simplify the shipping process and offer numerous benefits:
DHL Express Commerce has everything you need to manage your online orders. By connecting your website to DHL Express services, you can reduce manual effort and ensure orders are processed and shipped with maximum efficiency.
A well-designed e-commerce website opens the door to a wealth of opportunities. It enhances visibility, expands your customer base, and builds trust with customers. With the power of DHL Express at your disposal, you can streamline logistics and make international shipping a breeze.
Don’t wait to take your business to the next level. Sign up for a DHL Express business account today and start your e-commerce journey.
1 - Kapruka Holding PLC Interim Report, “Digital Marketplace Revolution”, 2024. Available at https://cdn.cse.lk/cmt/upload_report_file/2714_1739530226414.pdf.