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Every European country is different

– and that’s as true for e-commerce as it is for food, culture and language. So, if you’re thinking of selling cross-border, our Country Guides will help you get started in the most effective way.

For each country, you’ll find key facts about e-commerce and consumer behaviour. Information ranges from the value of e-commerce sales to how online shoppers choose an e-tailer, to their preferred devices and payment methods. Plus, there are some very insightful key takeaways.

We’ve also included info about local delivery and returns preferences, along with details of the Parcel Connect service we operate there. And we’ve presented it all with clear, easily digestible graphics.

Select from the country list or click on the map below to get started.