From gourmet treats and designer outfits to high-tech gadgets and personalized accessories, pet owners are increasingly pampering their furry companions, a trend that is fueling significant growth in the global pet care industry.
According to Fortune Business Insights, the global pet care market size was valued at US$427.75 billion in 2023, with a projected growth to US$427.75 billion by 20321. Rising pet ownership statistics are one of the key drivers for this growth. For example, Hong Kong’s pet population is expected to surpass 1.2 million by 2028, according to Statista2.
Furthermore, premiumization trends and the tendency to humanise pets are driving pet owners to spend more on their animal companions as they seek high-quality products and services, such as dietary food items and pet insurance.
Additionally, the rise of e-commerce also plays a significant role in providing convenient access to a wide range of pet products and services from both local and international sellers. If you’re a business in the pet care sector, read on to find out how this convergence of global factors presents several exciting opportunities for you.
Import opportunities: Riding on Hong Kong's pet care market trends
Hong Kong's pet owners are increasingly discerning, seeking high-quality imported pet products. This has led to a strong local demand for specialized pet food, functional treats, innovative toys, and premium accessories, suggesting that pet expenditure is set to increase.
For instance, the region’s consumer spending on premium pet food alone is expected to grow steadily, with domestic sales projected to reach US$1 billion by 2028, according to the USDA3. Amidst this market growth, pet food brands like Royal Canin and Hill's Science Diet are seeing rising interest in their products4.
Furthermore, pet owners in Hong Kong often look to countries like the USA, New Zealand, and Japan for imported pet products, driven by a perception of superior safety and quality standards3,5. This trend presents a significant opportunity for Hong Kong businesses to import and distribute these sought-after products, catering to the evolving needs and preferences of pet owners in the region.
As the global pet care market continues to expand, understanding the market trends and leveraging efficient pet food logistics will be crucial for you to thrive in this dynamic landscape.