So, what kind of events should you be looking for? Here are some of the must-attend events to keep on your radar:
Trade Shows & Exhibitions: These are your prime spots to showcase your awesome products or services to a crowd of potential customers. Think of it as a giant "look what we can do" party!
- Workshops: Craving new skills and connections? Workshops are your jam. You'll learn from the best while expanding your network – win-win!
- Industry Events: Every field has its own insider events. These are your one-stop shops for discovering the latest trends, innovations, and faces in your industry. Plus, it's a great way to stay ahead of the curve.
- Conventions: These are massive gatherings that last a few days, bringing together people with a shared interest, like a specific industry or hobby. Expect lots of speakers, tons of info, and a chance to connect with a huge crowd.
- Award Events: Some events celebrate the achievements of businesses or folks in the industry. It's a chance to see who's rocking it and maybe even get some inspiration for your own game plan.
- Product Launches: This is where companies unveil their latest and greatest products or services. They throw a party to generate buzz and get people excited about what's new. It's your chance to see something awesome before anyone else!
- Networking Events: Ever feel like you need to expand your contact list? Networking events are designed to do just that. You'll meet new people, make connections, and potentially plant the seeds for future partnerships. Think of it as building your business dream team!
- Seminars: Sharpen your skills and gain valuable insights from business experts at seminars. You'll learn new ways to boost your services and sales, all while getting a crash course in entrepreneurship.
Other events are Charity Events and Festivals. Though these events are fun and easily make networking possible, however, they may not always be loaded with special industry know-how or information for your day-to-day business operations.
Two Key Events on Funding and Sales to Watch Out For
Entrepreneurs usually face challenges in several areas of building their business, and two key areas among others are funding and sales.
In April, Empowa will be hosting members of the business community in South Africa to learn about and secure funding for their business. Also, the Sales Summit by CADEK Media will be hosting a hybrid event for business owners and marketers on Sales.
These events will be ticketed, and registration will be required.
EMPOWA Entrepreneurs Funding Summit
The summit is scheduled to take place on April 18th, 2024.
This can be your chance to take your business to the next level.
This summit is perfect for you if:
You are an early growth and expanding business.
You've been running the show for at least a year and have a solid plan for how you will use the funding. (Heads up, there's an eligibility check, so make sure you check the boxes!)
You're an unstoppable innovator with a fire in your belly and a "never say die" attitude. Challenges are just stepping stones to success in your eyes!
You're not afraid to take calculated risks and blaze your own trail.
You can read more and register here
Sales Summit
The Sales Summit is coming to Cape Town (April 25th, 2024) and Johannesburg (June 12th, 2024) with a full-day live training extravaganza designed to take your sales team to the next level.
This isn't your average snoozefest conference. We're talking top sales trainers dropping knowledge bombs, fresh sales strategies to spark new ideas, and the motivation you need to blow past your goals.
Whether you're a seasoned sales pro or just starting out, the Sales Summit is open to all sales teams and business owners, no matter your industry. This is your chance to learn from the best, network with other sales superstars, and walk away with actionable strategies to boost your sales and dominate the market.
You can register for the Sales Summit in Cape Town or Johannesburg and get ready to transform your sales team into a revenue-generating machine!
In conclusion: Building a strong network is crucial for you to grow your business, and networking events offer valuable opportunities to connect with potential clients, collaborators, and funders. These events can also provide you with fresh industry insights and keep you ahead of the curve.