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Let the Diwali celebrations extend!

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Diwali, the Festival of Lights, is one of the most famed and eagerly awaited carnivals in India. It symbolizes the triumph of light over darkness, good over wrong, and knowledge over ignorance.

With its rich cultural significance, it is no wonder that Diwali is celebrated with immense enthusiasm and fervour not only in India but also across the world. As Diwali approaches, Indian exporters are gearing up for a surge in demand, and DHL Express is here to support them with its reliable and efficient express services.

Diwali Shopping and Indian Exporters

Diwali celebrations are synonymous with shopping for Indian products such as sweets, jewellery, handicrafts, apparel, electronics and automobiles, and many people abroad seek out these items during the festive season. This presents a golden opportunity for Indian exporters, as the demand for Indian goods surges internationally.

Diwali Exporting Statistics

Diwali shopping has a profound and noticeable effect on both e-commerce and m-commerce platforms both domestically and internationally. Let's take a closer look at some cross-border statistics to underline the potential for Indian exporters during Diwali.

Cross Border Statistics:

E-commerce and m-commerce offer substantial benefits for cross-border purchases. M-commerce takes the convenience of e-commerce a step further by enabling cross-border shopping through mobile devices such as smartphones and tablets.

  • The global e-commerce market size is expected to grow exponentially from $5.2 trillion in 2021 to about $8.1 trillion by 2026. (Statista)

  • Mobile e-commerce (m-commerce) sales have seen a substantial increase and are expected to reach $534.18 billion, or 40.4% of e-commerce sales, in 2024. (Insider Intelligence)

  • Cross-border e-commerce sales grew from $750.1 billion in 2022 to an estimated $6.585 trillion by 2032. (Market Research Future)

  • In 2022, 41.8% of all retail e-commerce sales worldwide came from mobile, indicating the rise in “m-commerce.” (Insider Intelligence)

The trends have opened new opportunities for Indian exporters to expand their reach globally. 

Key Products in Demand:

Gift Shopping: Diwali is a time for exchanging gifts among friends and family and these gifts could be anything like:

  1. Fashion and Jewellery Sales: Apparel, jewellery, and accessories are in high demand during Diwali. Besides being traditional, purchasing new jewellery is also considered to bring luck and prosperity.

  2. Home Decor and Furnishings: Many people redecorate their homes for Diwali. Consumers shop for items like lamps, wall art, candles and furniture.

  3. Electronics and Appliances: Diwali is a popular time for purchasing electronics and home appliances as consumers take advantage of discounts and promotions to upgrade their gadgets and household items.

  4. Food and Beverages: The must have for celebrations is sweets, snacks and delicacies prepared and exchanged with loved ones. 

  5. Automotives: Diwali is considered auspicious to buy new vehicles which increases the demand during this festive season drastically.

Key Export Destinations:

With the growth of e-commerce and global demand during this festive season, there are many countries where exporters have potential markets. The United States, the United Kingdom, Canada, and Australia being some of the top importing countries. 

As per ITA data, The cross border e-commerce share is 3% in USA, 17% in UK, 20% in Australia, 3% in Canada, 85% in UAE, 26% in Germany, and 35% in France of total e-commerce revenue.

United States:

Product Categories: Electronics, Fashion & Jewellery, Home Decor & Furnishings, Gift Shopping
E-commerce Market Growth: The U.S. has a mature e-commerce market with continued growth.
Customs Clearance: Accurate product descriptions and proper labelling are crucial.
Import De Minimis Threshold: USD 800
VAT: Not applicable.
Duties Relaxation: De minimis threshold applies, and duties may be relaxed for low-value samples and gifts.
Remark- Imports of raw milk and dairy products are restricted.

United Kingdom:

Product Categories: Fashion, Electronics, Food & Beverages, Gift Shopping
E-commerce Market Growth: Strong e-commerce growth.
Customs Clearance: Post-Brexit, customs clearance procedures apply.
Import De Minimis Threshold: EURO 135
VAT: Applicable on goods exceeding the threshold.
Duties Relaxation: May apply to samples and gifts below the threshold.

Australia:

Product Categories: Health & Beauty, Electronics, Fashion, Home Decor.
E-commerce Market Growth: Mature e-commerce market.
Customs Clearance: Adherence to Australian customs rules.
Import De Minimis Threshold: AUD 1,000.
VAT: Not applicable.
Duties Relaxation: May apply to samples and gifts below the threshold.

Canada:

Product Categories: Food & Beverage, Fashion, Electronics, Gift Shopping.
E-commerce Market Growth: Growing e-commerce market.
Customs Clearance: Compliance with Canadian customs rules.
Import De Minimis Threshold: CAD 20.
VAT: Not applicable.
Duties Relaxation: De minimis threshold applies, and duties may be relaxed for low-value samples and gifts.

UAE:

Product Categories: Electronics & Appliances, Fashion, Home & Decor, Food & Beverages, Gift Shopping
E-commerce Market Growth: Strong e-commerce growth.
Customs Clearance: Compliance with UAE customs regulations.
Import De Minimis Threshold: AED 1,000.
VAT: Applicable.
Duties Relaxation: De minimis threshold applies, and duties may be relaxed for low-value samples and gifts.

Germany:

Product Categories: Electronics, Automotive Parts, Fashion, Home & Decor.
E-commerce Market Growth: Part of the European e-commerce market.
Customs Clearance: EU customs regulations apply.
Import De Minimis Threshold: EUR 22.
VAT: Applicable on goods exceeding the threshold.
Duties Relaxation: May apply to samples and gifts below the threshold.

France:

Product Categories: Fashion, Gift Shopping, Home & Decor, Electronics.
E-commerce Market Growth: Significant in the European e-commerce market.
Customs Clearance: Adherence to EU customs procedures.
Import De Minimis Threshold: EUR 22.
VAT: Applicable on goods exceeding the threshold.
Duties Relaxation: May apply to samples and gifts below the threshold.

Please note that customs and duty regulations can change, and specific requirements may vary depending on the product type and value. To know more about required documents and customs regulations, please click here.

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DHL Express - Your Trusted Partner

DHL Express, a global leader in express logistics, understands the significance of Diwali celebrations and the crucial role of Indian exporters in meeting the demands of the festival. Here's why DHL Express is the ideal partner for your Diwali exports:

Speed and Reliability: We provide one of the fastest and most reliable shipping services in the world. 

Customized Solutions: We offer tailor-made solutions to meet the specific needs of Indian exporters.

International Reach: We operate in over 220 countries and territories, ensuring that your Diwali products can reach customers worldwide.

Efficient Customs Clearance: We have a global network and expertise in customs clearance.

Sustainable Practices: DHL Express is committed to sustainability and reduces its carbon footprint through various eco-friendly initiatives, aligning with the values of an environmentally conscious Diwali.

With our express service, you can make this Diwali season a shining success for your business. Light up the world with your products, and let DHL Express be your beacon in the journey of international trade.

Apply for a DHL Business Account today. Get started.